More on THEY. The thing is, this article will not get copied, plagiarized, regurgitized across the netsphere as truth (like the current trash $99 iPhones, and “Apple bans facebook” mumbles that are going around) :

via A Consumer’s Guide to Apple Rumors | Technologizer:

There are many unique things about Apple, Inc. And one of the oddest of all is the degree to which straightforward reporting about the company’s activities has been drowned out in recent years by a surging sea of rumor, speculation, prediction, and–increasingly—wishful thinking. Everybody, it seems, wants to spoil the surprise of Apple product launches by revealing the secrets which the company works so very hard to keep. But a remarkable percentage of the these soothsayers are just plain terrible at their chosen profession. They’ve become the Gang That Couldn’t Predict Straight.

As the quality of Apple scuttlebutt has nosedived, I’ve become more interested in the culture of Apple rumors than in most of the rumors themselves. With this article, I’m beginning a series on the Apple Rumor Game.

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